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CPN's Note & Newsworthy - Vol. 7

Updated: Jun 17, 2021

Seeing 2020: 4 Digital Marketing Trends You Should Be Thinking About

Chris Von Wagoner, Oct. 30 2019

Digital marketing is still relatively new and because of this we all need a little help. This article talks directly about digital marketing trends that are essential to be aware of in order to get the most out of your online presence.

"Forecasting the industry is all about finding the perfect balance between art and science, but however the wind blows, it’s crucial to keep in mind the digital marketing trends...".


Marketing Ideas

Let's switch gears and talk about something a little more fun, shall we? Here are a few ideas on how you can start 2020 with a bang in the marketing department.

  • Interactive content - Interactive content is anything that consumers can interact with on your website. This could be a pop up box that provides information on a monthly promotion you're running. These types of interactive content are very easy to set up on most website editors.

  • Transparency - Consumers don't like smoke and mirrors. You don't need to be a world class salesman if your product is good enough to sell itself, and you'll gain the trust of your customers. Win win!

  • Personalization - Be yourself! We all have a unique voice; don't be afraid to share that in your marketing materials. It can help form a tighter bond between you and your customer base.


CPN & Associates LLC is a Business Consulting Firm offering strategic business reviews, analytical financial reviews, operational management, and many other small business services.

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